Hendrix Genetics welcomes Pelayo Casanovas as Managing Director for BU Layers

Published on May 1, 2023

Hendrix Genetics welcomes Pelayo Casanovas as Managing Director for BU Layers

We are pleased to welcome Pelayo Casanovas to the position of Managing Director for Hendrix Genetics Layers.

In this role, Pelayo will lead the Layers business unit in executing our plans to provide value at every stage of the egg value chain with proven product performance.

Pelayo holds a Master’s degree in Poultry Science. He began his career as Project Engineer for poultry facilities at Hispano Suiza T.E. S.L. Agroindustrial in Spain, which was focused on colored broilers.

For the last 20 years, Pelayo held various senior and executive management positions at Cobb Vantress. He comes to our organization with many years of international experience working in Europe (UK, NL), China and USA and has in-depth knowledge of poultry breeding, operations, technical service, and sales.

Please join us in welcoming Pelayo to the team.

Related articles

, by
Eggciting Collaboration with Poultry School

We are thrilled to announce our new collaboration with Poultry School, a leading platform dedicated to advancing education and training in the poultry industry worldwide. This partnership aligns with…

, by
From Misunderstanding to Recognition: Eggs Officially Deemed Healthy

In a landmark decision welcomed by health-conscious individuals and egg enthusiasts worldwide, eggs have been officially recognized as meeting the updated definition of “healthy” by the U.S. Food and…

, by
end of 2024 Season Greetings

As 2024 comes to a close, we take this moment to reflect on a year filled with both challenges and achievements. This year reminded us of the resilience of the egg industry, the strength …