Published on April 16, 2025
Layer Vision 32 is now available to read
As we move through 2025, our commitment to ensuring a reliable global egg supply has never been stronger. This edition of Layer Vision highlights our expanding presence in key markets like New Zealand, and strengthening our supply in the USA West-Coast, reinforcing our ability to safeguard production and meet the evolving needs of egg producers worldwide.
In this edition, we are also highlighting the exciting results of the Hendrix Genetics breeds that participated in the most recent Ústrašice Random Sample Test, where the ISA Brown and Bovans Brown clearly dominated the stage. Another trending topic we address is the carbon footprint of white versus brown eggs, shedding light on misconceptions and emphasizing the sustainability efforts shaping our industry.
Our feature on Bel Gà Vietnam showcases a customer who exemplifies quality-driven poultry farming. With state-of-the-art facilities and a data-driven approach, they set a benchmark for efficiency and sustainability in Southeast Asia. We also spotlight our latest customer event: the African Training School in Indonesia. Bringing together professionals from across the continent, this initiative underscores our commitment to knowledge-sharing and strengthening egg production worldwide.
Innovation remains a driving force in our industry. From advancements in chick sexing and rearing techniques to improved methods for diagnosing HPAI, we stay at the forefront of progress, using this platform to share the latest insights and innovations in the sector.
