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New Bernards Animal Feeds (pvt) ltd

New Bernards Animal Feeds (pvt) ltd

New Bernards Animal Feeds (pvt) ltd is the distributor of Dekalb White and Bovans Brown chickens in Sri Lanka.

New Bernard Animal Feeds is a case study on the successful implementation of integrated rural marketing and its impact on rural growth. Long before the pundits of rural marketing could visualize its impact on the agrarian society, NBAF was practicing rural marketing which provided round-the-year profitable rural self-employment to the rural agriculturists and checked their migration to urban areas.